Navigating the Frontier: Generative AI Insights and Applications for Communication Profressionals

We stand at a pivotal moment in technology’s evolution, where artificial intelligence emerges as a reality that will redefine the corporate communication landscape.

At CRA | Admired Leadership®, our commitment is to help clients understand, adapt, and benefit from this transformative shift. In line with this commitment, we are proud to present a seminar on generative AI as part of our Strategic Communication Academy Seminar Series. Spanning two engaging half-day virtual sessions on April 10 and 11, 2024, Navigating the Frontier: Generative AI Insights and Applications for Communication Professionals will equip participants with a nuanced understanding of this technology’s strategic implications, and practical training in how to apply these tools in communication. Jamie Baffa, Matt Coyne, and Alan Nelson – all members of the firm’s task force on generative AI – will lead the seminar, focusing on an agenda spanning macro- perspectives and hands-on skills:

  • An Orientation to Generative AI, Large Language Models, and the “Jagged Frontier” of their Strengths and Weaknesses
  • Initial Approaches to Using GPT-4, Claude 2, Bing Chat, and DALL-E
  • Using Generative AI for Editorial Mastery
  • Using Generative AI for Content Generation
  • Using Generative AI for Summarization and Analysis
  • Using Generative AI for Thought Partnership and Combinatorials
  • Anticipating the Human Factors in Skills, Talent, and Judgment

We are pragmatic but empirical. We are skeptical about fads and avoid pseudoscience.

We stand at a pivotal moment in technology’s evolution, where artificial intelligence emerges as a reality that will redefine the corporate communication landscape.

At CRA | Admired Leadership®, our commitment is to help clients understand, adapt, and benefit from this transformative shift. In line with this commitment, we are proud to present a seminar on generative AI as part of our Strategic Communication Academy Seminar Series. Spanning two engaging half-day virtual sessions on April 10 and 11, 2024, Navigating the Frontier: Generative AI Insights and Applications for Communication Professionals will equip participants with a nuanced understanding of this technology’s strategic implications, and practical training in how to apply these tools in communication. Jamie Baffa, Matt Coyne, and Alan Nelson – all members of the firm’s task force on generative AI – will lead the seminar, focusing on an agenda spanning macro- perspectives and hands-on skills: