Catherine Flax
ASSOCIATE
Catherine has had a distinguished multi-decade career in financial services, fintech, and commodities. She is currently an Advisor and Board Member to numerous startups and mature businesses, bringing expertise in business and strategic growth, innovation, talent development, regulatory affairs, and more. Prior to her board roles, Catherine was the CEO of Pefin, the world’s first AI financial advisor. Before Pefin, she was the Managing Director and Head of Commodity Derivatives, Foreign Exchange and Emerging Markets, Sales, and Trading for the Americas at BNP Paribas, and as Chief Marketing Officer of J.P. Morgan, as well as many other roles.
Catherine has been a leader in financial services, serving on the boards of many organizations, including Securities Industry and Financial Markets Association (SIFMA), and Digital Asset Holdings, a market leading blockchain company. She also advised Pefin for two years in matters of marketing, regulation, business development, and international growth prior to becoming CEO.
Catherine has won numerous accolades, including ‘Most Influential Woman in European Investment Banking’ in 2012 and being one of the ‘100 Most Influential Women in European Financial Markets’ in 2010 and 2011. A long-time champion of diversity, she also served on the J.P. Morgan Investment Banking Inclusive Leadership Council and the J.P. Morgan Chase Diversity Council. Service to the community has always been a priority for Catherine, and she has worked with several significant non-profit organizations, such as being on the board of Part of the Solution (POTS) in the Bronx, New York, and being on the Wall Street Advisory Council for the Texas A&M Mays Business School. As a result of her contributions, she was inducted into the Academy of Women Leaders by the YWCA.
Catherine has a bachelor’s degree in economics and finance from Texas A&M University and a master’s degree in economics from Brown University. She lives in New York with her husband and has three sons and one beautiful granddaughter.
