Research, Measurement, and Insights

Data is all around us, but true insight is hard to find.  

Many organizations seek feedback, but few succeed in acting on it. With a wide range of methodologies for research, listening, and engagement, we know better than anyone that it’s about translating data into insight and insight into improvement. Our research methodologists help you to understand attitudes, beliefs, and behaviors, designing tailored quantitative and qualitative research programs to pinpoint issues, solve problems, and measure progress. Whether you are looking to assess culture, test messages, audit communication channels, or demonstrate value, we have a way forward.

Using our Clarity Index, our research team diagnoses what people in your organization understand about the organization and how team members view their place within it, highlighting where things are clear and where they aren’t. We then provide a personalized roadmap for improvement.

Experiences

November 4-5, 2025

Building Advisory Relationships

The Building Advisory Relationships Seminar covers the nature of the advisor relationship and offers practical counsel on how to establish those of trust, partnership, and influence with senior clients.
August 26-27, 2025

Demonstrating Internal Communication Value Through Effective Measurement

The communication perspective posits that everything communicates, opening a realm of possibilities to effect change and foster positive organizational influence. However, this also presents a challenge for communication leaders to discern the specific effects of their work on business outcomes and to validate the function’s distinctive worth convincingly. The most impactful communication measurement portfolios are those that not only track impact but also align with the organization’s strategic goals to demonstrate how communication drives business results.
May 13-14, 2025

Master the Message: Designing for Outcomes

We communicate to create clarity, instill belief, and compel action. In this seminar, we will explore the art and science of cutting through noise and landing ideas. We will review the fundamentals of effective composition, linguistic choice, and writing style, and we will discuss where generative AI should and should not play a role. Through case studies, examples, and hands-on exercises, participants can expect to learn actionable strategies for sharpening their eloquence and increasing their value.